If you have 20 minutes and some ground, you have a weekday meal. Generally it needs no introduction as a go to protein for most. But, we do things differently for a reason. Even our grain-fed cattle are raised on grass and in pastures, not feedlots. Our beef is safer, needing no mass antibiotics nor hormones to help them grow. And yes, it's better for the environment than feedlot beef. Enjoy this product knowing you are putting a healthier and safer product on the table for your family, we do.